The fact is, you have a brand. Your brand has been with you for your whole life. It is present whether you consciously work on it or not. It doesn’t go away or take a back seat when you’re busy.
Your brand represents you by all you have done or not done. It is both the tangible and intangible parts of you that influence your brand. It is revealed through the experiences people have of you based on your image, presence, attitude, values, skills, passions, key strengths and natural talents.